Rue de la Loi 155 Wetstraat
With the decrease of organic reach and the growing role of social media to communicate at scale, it's not always easy to know how to generate the desired results and be visible in people's newsfeed.
In this session, European social media expert Christophe Chantraine will share examples of content and best practices for social media channels. We will also discuss the most important considerations to optimise reach and engagement on paid, owned and earned channels.
This session is for everyone using social media to connect with audiences in 2017. Social.Lab is the team behind the highly successful, highly targeted social media campaign for the European Parliament elections in 2014, and continues to work with EU Institutions on social media strategies.
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